You've launched your Solana token. Everything's looking good. Trading's happening. Then you check Solscan and... there's just a generic gray icon staring back at you. Frustrating, right?

Your token deserves better than that placeholder image. A professional logo on Solscan isn't just about aesthetics it's about credibility. When traders and investors see your custom logo, they know you're serious about your project. It signals legitimacy in a space where trust is everything.

Solscan is the go-to blockchain explorer for Solana, processing millions of searches daily. If your token shows up without proper branding, you're missing a massive opportunity to make a solid first impression.

This guide walks you through exactly how to add your token logo to Solscan in 2025. We'll cover the new reputation system, technical requirements, submission process, and troubleshooting everything you need to get your token looking professional on the platform.

Let's get your logo where it belongs.

Understanding Solscan's Reputation System

Here's what caught many projects off guard: Solscan rolled out a major reputation system update in early 2025. Tokens that previously displayed logos suddenly lost them. Why? Solscan introduced five reputation tiers to combat scam tokens flooding the ecosystem.

The Five Reputation Tiers

Unclassified – Where every new token starts. Your token exists on-chain, but no logo displays.
Neutral – Your first milestone. Once you hit Neutral, your logo appears, social links display, and project information becomes visible.
OK – The verified badge. Solscan has done deeper verification. You've proven trustworthiness through trading activity and transparent operations.
Scam – Red flag territory. Users see warnings before interacting.
Spam – Reserved for airdrop spam and nuisance tokens.

Most new tokens sit in "Unclassified" by default. Your logo won't show until you successfully apply for a reputation upgrade to at least "Neutral."

Struggling with token visibility? LBM Solutions can help guide you through the verification process and ensure your token gets the recognition it deserves.

Prerequisites Before You Start

Before you even think about submitting to Solscan, you need your foundation solid. Skipping these steps is the fastest way to get rejected or ignored.

Create On-Chain Metadata First

This is non-negotiable. Solscan (and pretty much every other platform) now requires on-chain metadata through the Metaplex Token Metadata Program. The old method of just submitting to off-chain token lists? Dead. Outdated. Won't work.

Your metadata lives on the Solana blockchain itself, making it permanent and verifiable. This includes your token name, symbol, description, and most importantly your logo.

You can create metadata using tools like HampterFi, 20lab, or Strata. These platforms offer user-friendly interfaces that handle the technical stuff for you. If you're more technical, you can interact directly with Metaplex's programs, but that's beyond most people's comfort zone.

Your Pre-Submission Checklist

Pull this list up before you start the submission process:

Token deployed on Solana mainnet – Devnet tokens don't count. Your token needs to be live and trading.
Professional website – And we mean professional. A single landing page with nothing but a logo and social links won't cut it. You need project information, tokenomics, roadmap, team info (or at least some transparency about who's behind this).
Official email address – Gmail is fine for personal use, but projects@yourdomain.com looks infinitely more legitimate. It shows you've invested in your brand.
Active social presence – Twitter/X is basically mandatory in crypto. Telegram and Discord are highly recommended. These need to be active, not ghost towns with your announcement from three months ago as the last post.
Logo ready – More on specifications in a minute, but have your final, polished logo file ready to go.

Get Listed on Aggregators

Here's an insider tip: Solscan checks if you're listed on CoinGecko or CoinMarketCap during their verification process. These listings serve as third-party validation that your project is legitimate.

CoinGecko has become particularly important. Many Solana projects prioritize getting their CoinGecko listing before even submitting to Solscan. The approval from CoinGecko carries weight and makes your Solscan submission much smoother.

You don't necessarily need both, but having at least one major aggregator listing dramatically improves your chances of approval.

Logo Specifications and Requirements

Let's talk about the actual logo file. Get this wrong and you're wasting everyone's time.

Technical Specifications

Format: PNG. Always PNG. JPEG might work in some cases, but PNG with a transparent background is the standard. It looks professional on both light and dark themes.
Size: Aim for 256x256 pixels. You can go anywhere from 200x200 to 512x512, but 256x256 is the sweet spot. It's large enough to stay crisp but not unnecessarily huge.
File Size: Keep it under 5MB. Realistically, a well-optimized 256x256 PNG should be under 100KB. If your file is megabytes large, you're doing something wrong.
Aspect Ratio: Square. 1:1 ratio. No rectangles, no circles (save the circular design for inside the square canvas). The platform displays it as a square.

Design Best Practices

Simple beats complex every time. Your logo needs to be recognizable when it's the size of a thumbnail. Intricate details get lost at small sizes.

Test your logo on both light and dark backgrounds. Solscan has a dark mode, and you don't want your logo disappearing into the background. If you have a white logo, add a subtle border or use a transparent background with colors that work on any theme.

No text in the logo image itself or at least minimal text. If your brand name is part of the design, make sure it's readable at small sizes. Better yet, keep text separate and let the symbol do the talking.

Avoid copyright issues. This should go without saying, but don't use clip art, stock images you don't have rights to, or anything that resembles existing trademarks too closely. Solscan will reject you, and you could face legal issues down the line.

Where to Host Your Logo

Your logo needs to be accessible via a public URL. Two common approaches:

IPFS (InterPlanetary File System) – This is the decentralized option. Once uploaded to IPFS, your image gets a permanent hash that points to the file. Services like Pinata, NFT.Storage, or Web3.Storage make this easy. IPFS is preferred because the link never breaks.

Direct URL – You can host it on your own server or use cloud storage like AWS S3, Google Cloud, or even GitHub. Just make sure the link is publicly accessible (no login required) and won't break if you change hosting providers.

Whatever you choose, test the link in an incognito browser before submitting. If you can't access it without being logged into your account, neither can Solscan's systems.

Step-by-Step: Creating Your Token Metadata

Alright, time to get technical (but not too technical).

Method 1: Using No-Code Tools

For most people, this is the way to go. Platforms like 20lab and HampterFi have built interfaces specifically for creating Solana token metadata.

The process is pretty straightforward: Connect your wallet (the one that has update authority over your token). Enter your token details name, symbol, description. Upload your logo. Add your social links and website. The platform handles the JSON formatting, uploads your image to IPFS, and pushes the metadata on-chain.

You'll pay a small transaction fee (usually a fraction of a SOL), and within minutes, your metadata is live.

After creation, check your token on Solscan. Navigate to your token page and look for the "Metadata" tab. You should see a "View URI Metadata" button. Click it you should see all your information displayed properly. If the image loads and your details are correct, you've successfully completed this step.

Method 2: Manual Metadata Creation

If you're comfortable with code, you can create the metadata JSON file yourself and use Metaplex's tools to push it on-chain.

Your JSON structure looks something like this:

{ 
  "name": "Your Token Name", 
  "symbol": "SYMBOL", 
  "description": "Brief description of your project", 
  "image": "https://your-ipfs-link-or-url/logo.png", 
  "external_url": "https://yourproject.com", 
  "attributes": [], 
  "properties": { 
    "category": "fungible", 
    "files": [ 
      { 
        "uri": "https://your-ipfs-link-or-url/logo.png", 
        "type": "image/png" 
      } 
    ] 
  } 
}

Upload this JSON to IPFS or host it publicly. Then use Metaplex's CreateMetadataAccountV2 instruction to attach this metadata to your token's mint address.

Common Mistakes to Avoid

Broken image links – Test your URLs before submitting. Dead links mean no logo, period.
Incorrect JSON formatting – One missing comma, one wrong bracket, and the whole thing breaks. Use a JSON validator if you're creating it manually.
Missing required fields – Name, symbol, and image are mandatory. Without these, the metadata is incomplete.
Wrong token authority – You need to sign the transaction with the wallet that has update authority over the token. Using the wrong wallet means the transaction fails.

Once your metadata is on-chain and verified on Solscan, you're ready for the next step.

Submitting to Solscan for Reputation Update

This is where it all comes together. You've got your metadata set, your website live, your socials active, and your logo perfect. Time to tell Solscan about it.

Two Ways to Submit

You can email support@solscan.io directly with your information, but honestly, the official form is cleaner and more organized. Solscan prefers it, and your submission is less likely to get lost in the email shuffle.

Head to Solscan's support or contact page and look for the token update form. (If you can't find it, search "Solscan token update form" and you'll get there.)

Filling Out the Token Update Form

Request Type – Select "Reputation Update" from the dropdown. You're specifically asking to be upgraded from Unclassified to Neutral (or higher if you qualify).
Token Address – Your token's contract address. Copy it directly from Solscan to avoid typos. One wrong character and they're looking at the wrong token.
Project Website – Your professional, informative website. Not your Twitter. Not your Telegram. Your actual website with real content. Solscan checks this, and a half-baked site hurts your chances.
Official Email – Use your domain email if you have one. Gmail works, but yourname@projectdomain.com looks more official.
Social Channels – Provide full URLs, not just usernames. Make it easy for them to verify:
- https://twitter.com/yourproject
- https://t.me/yourprojectchat
- https://discord.gg/yourinvite
CoinGecko ID – If you're listed on CoinGecko, include your coin ID. This is the slug that appears in your CoinGecko URL. For example, if your page is coingecko.com/en/coins/your-token, your ID is "your-token." This significantly boosts your credibility.
Logo URL – The public link to your logo. IPFS hash, direct URL, whatever you're using. Test it one more time before submitting.
Project Description – Keep this neutral and informative. Describe what your project does, what problem it solves, who the team is (if public). Skip the hype, skip the "revolutionary" and "next 100x" language. Solscan wants facts, not marketing fluff.

What Solscan Looks For

The verification team reviews your submission with a few key questions in mind:

Is the project transparent? Do you clearly explain what you're building? Are there real people behind this, or is it anonymous with no accountability?

Does the project appear legitimate? Active trading, real community engagement, professional presentation all signal legitimacy. Copy-pasted templates and ghost towns signal potential scam.

Are there red flags? Promises of guaranteed returns, suspicious tokenomics, plagiarized content, fake team photos—these get you rejected or flagged as a scam.

Is the information complete? Missing links, broken pages, inactive social channels all slow down the process or result in rejection.

Timeline Expectations

Standard submissions can take anywhere from a few days to several weeks. Solscan processes a high volume of requests, and they review each one manually.

If you need faster processing, Solscan offers a Priority Support option. For a fee (usually around 0.5-1 SOL), they guarantee 24-hour processing. For established projects launching tokens or rebrandings where timing matters, this can be worth it.

Following Up

If you haven't heard back after two weeks, it's reasonable to send a polite follow-up email referencing your submission. Include your token address and original submission date.

What NOT to do: Don't spam their support inbox with daily messages. Don't try to contact team members on social media with your submission. Don't get aggressive or demanding. These tactics backfire and can get your project blacklisted.

Need expert help with your token listing on Solscan? LBM Solutions specializes in token visibility and blockchain marketing, handling everything from metadata creation to submission follow-up.

Getting Listed on CoinGecko and CoinMarketCap

Let's circle back to why these aggregator listings matter so much.

Why These Platforms Carry Weight

Finding your way onto CoinGecko or CoinMarketCap means more than just visibility - it signals to others that trading happens, prices shift. These spots act like checkpoints people trust when checking if something exists beyond hype. Once there, tools such as Solscan pull facts straight from those pages without second-guessing. Being present isn’t about bragging rights; it quietly confirms activity, legitimacy, movement

When verifying profiles, plenty of services look at those data hubs - Solscan does too. Being already inside one? That skips heaps of paperwork later.

CoinGecko Application Process

CoinGecko has become somewhat easier to get listed on compared to CoinMarketCap, though standards are still high.

Basic requirements: active trading on at least one DEX (Raydium, Orca, Jupiter any major Solana DEX works), a functional website with project information, active community on social media, and completed token metadata.

Submit through their application form (found on CoinGecko's website under "Request Form"). Provide all requested information accurately. Most importantly, ensure your token has consistent trading volume even small volume is fine, but it needs to be organic and regular.

Typical approval timeline is anywhere from one week to a month, depending on their review queue.
To know more read this article

CoinMarketCap Submission

CMC is generally stricter and slower. They prioritize tokens with higher trading volume and more established communities.

You'll need comprehensive documentation: website, whitepaper or documentation, social media links, token contract information, and proof of liquidity. Trading volume requirements are higher than CoinGecko.

Once listed, you'll get access to their self-reporting dashboard where you can update information and track your listing status.

Read this article for proper submission process

Tips for Faster Approval

Have all your documentation polished before applying. A professional presentation speeds up the review process.

Ensure you have active, organic trading happening on DEXs. Aggregators can spot wash trading and artificial volume, which results in rejection.

Be responsive. If the review team reaches out with questions or requests for additional information, reply quickly and professionally.

Start with CoinGecko if you're choosing one. It's generally faster and serves as a stepping stone for CMC approval.

Verification and Troubleshooting

You've submitted everything. Now what?

Checking Your Token Page

Once Solscan processes your submission, head to your token page and refresh. Your logo should appear next to your token name at the top of the page. Your reputation badge should display "Neutral" or "OK" depending on their assessment. Social links should be visible and clickable in the information section.

If everything looks good, congratulations. You're done.

What If Your Logo Still Doesn't Show?

First, clear your browser cache. Sometimes browsers hold onto old data. Try accessing your token page in an incognito/private window or from a different device.

Check your reputation status. If it still says "Unclassified," your submission might not have been processed yet, or it was rejected. Check your email for communication from Solscan.

Verify your metadata is properly set on-chain. Go to the Metadata tab on your token page and ensure the "View URI Metadata" loads correctly with your logo visible.

If metadata looks fine but the logo still doesn't show after reputation update, there might be a caching issue on Solscan's end. Contact their support with your token address and explain that your metadata is correct and reputation is updated, but the logo isn't displaying.

If Your Submission Was Rejected

Read the rejection reason carefully. Solscan usually explains why. Common issues: incomplete website information, inactive social channels, suspicious activity flags, or copyright concerns with the logo.

Address the specific issues mentioned. Don't just resubmit the same information hoping for a different result. Fix what's broken, improve what's lacking, and then reapply.

Maintaining Your Listing

Once you're approved, keep your information current. If you redesign your logo, update your metadata and submit a new form. If you change your website or add new social channels, let Solscan know.

Respond promptly if Solscan ever reaches out with concerns or questions. Being cooperative and transparent maintains your good standing.

Building toward "OK" reputation happens naturally over time as your project demonstrates legitimacy through consistent trading activity, community growth, and transparent operations.

Beyond Solscan: Other Platforms

Getting your logo on Solscan is huge, but it's not the only place users will see your token.

Wallet Visibility

Phantom, Solflare, and other Solana wallets pull token information from on-chain metadata. Once you've created your metadata properly, these wallets should automatically display your logo and token name correctly.

Some wallets also maintain their own token lists for additional verification. Phantom has a verification process, for example. But the foundation your on-chain metadata remains the same across all platforms.

DEX Screener and Other Analytics

Platforms like DEX Screener, Birdeye, and DexTools aggregate data from multiple sources. Many of them pull token information from CoinGecko automatically. Get listed there, and your data propagates across the ecosystem.

Some platforms offer enhanced data packages or verification badges for a fee. Evaluate these based on where your community hangs out. If your traders use Birdeye religiously, getting verified there makes sense.

Building Trust Across the Ecosystem

Consistency is key. Your logo should be the same everywhere Solscan, CoinGecko, your website, your Twitter profile. Your project name and symbol should match across all platforms. These small details build recognition and trust.

Professional presentation everywhere signals that you're serious and legitimate. One polished platform with ten half-finished presences suggests a project that doesn't follow through.

Frequently Asked Questions

Q: How long does it take for Solscan to approve my token logo?

A: Standard submissions typically take anywhere from a few days to several weeks, depending on their review queue and how complete your information is. If you need guaranteed 24-hour processing, Solscan offers a Priority Support option for a fee.

Q: Do I need to be listed on CoinGecko before submitting to Solscan?

A: While not absolutely mandatory, having a CoinGecko or CoinMarketCap listing significantly increases your approval chances. Solscan uses these platforms for third-party verification, so being listed there streamlines their review process.

Q: Can I update my token information after it's been approved?

A: Absolutely. Submit another request through the same form, selecting the appropriate update type (logo update, information update, etc.). Just provide your token address and explain what needs to be changed.

Q: Why was my submission rejected?

A: Common rejection reasons include incomplete or unprofessional website, inactive social channels, lack of transparency about the project or team, suspicious trading activity, copyright issues with the logo, or insufficient trading history. Solscan usually provides specific feedback in their rejection message.

Final Thoughts

Getting your token logo on Solscan isn't complicated, but it does require attention to detail and patience. The new reputation system adds an extra layer of verification, but it's ultimately good for the ecosystem it weeds out scams and rewards legitimate projects.

Take your time with each step. Create professional metadata. Build a real website with actual information. Stay active on your social channels. Submit complete, accurate information to Solscan. These fundamentals apply whether you're launching a meme coin or building the next DeFi protocol.

Your logo on Solscan is more than just branding it's proof that you've put in the work to be taken seriously. In a space where trust is scarce and skepticism is high, that matters.

Looking to maximize your token's visibility across all platforms? LBM Solutions offers comprehensive token listing and marketing services to help your project stand out in the competitive crypto space. From metadata creation to CoinGecko listings to Solscan verification, we handle the technical details so you can focus on building your community. Contact us today to learn how we can accelerate your token's growth and establish credibility across the Solana ecosystem.

Now go get that logo live. Your token deserves it.

Table of Content

Manjit Parmar

How to Add Token Logo to Solscan: Complete Guide for 2026